The Portuguese manager has received a string of punishments for controversial statements this season.
And while club technical director Michael Emenalo criticised his outspoken manner, he added that Chelsea also had to face up to club disciplinary matters.
“As one of the big football clubs in the world, we understand that we have a responsibility to greater society and the football world,” Emenalo told the Daily Telegraph.
“To represent ourselves with a certain responsibility and [Abramovich] takes that very, very seriously. He demands that we must behave in a way that justifies our elevated status.
"That is important to him, I can assure you that from having a knowledge of his feelings. We definitely make an effort as well as any club to make sure the club is represented very well. That is what he wants."
Emenalo continued by suggesting that Chelsea directors and management had a responsibility to support their manager when facing up to the press.
“It can be unwanted attention but it is also couched in circumstances that are unfair to Jose," he explained.
“We have to be capable and honest enough to say that Jose has had unfair responsibility in dealing with reporters.
“Maybe we have to find a better way to help him, to work with him, a better way within the hierarchy, myself, the chairman [Bruce Buck] in presenting our case, when we feel that something hasn’t gone the way we expect it to.
"Because Jose is the one who goes out to meet the press immediately after games, which can be difficult – not just for Jose but any manager in the Premier League [who has] to go out and always be reasonable.
"We recognise that and we have to find a way to help him out in those situations."
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